Jut by looking at the poster you can tell it is a horror film. Te background color black, is commonly used with in horror films as it symbolises death, dark and murder. using the color black gives the audience a mentally make the connection between the black of the background and the genre of the film. The font on the poster is in white it i also blurred which makes you have to squint when reading it. The blurred writing symbolises the handheld camera work within in the film. The red color of the title makes it stand out on the black ground, also red connotes with blood thus referring back to the genre of horror in which the generic connections are death, violence, murder, ghost etc. the main image takes up a quarter of the whole poster, the image is blurred which also links it with the camera work, image resembles a snap show from the video camera, the date and time in the right hand corner indicates it is filmed on a hand held camera. The camera has a blue filter effect which gives the impression of a night vision camera, night time is also a generic convention of a horror film. All the paranormal films are filmed to give the impression there are filmed by the actors themselves either CCTV or handheld, this gives the film a documentary effect and makes it more realistic. The main image doesn't show the actors in full or anything of the narrative leaving alot of guessing by the audience thus creating suspense before they have even seen the film. The poster is very effective as it keeps the narrative hidden by the fact it is so simple, the film is predominately sold on the fact that it is a sequel and therefore doesn't need to give the narrative away in order to get people to see it. As the poster doesn't use bright colors or fonts it indicates that its not made with a younger audience in mind, the use of dark font and dark colors indicates that it is made to address an older audience thus showing that the age restriction is a 18+.
THE UNBORN
The generic conventions of this poster reveal the mise-en-scene as the little boy is wearing a shirt, with a jacket over it and he looks almost like a ghostly figure in the girls mirror, the girl is wearing her vest top but is in her underwear which shows a sexual attraction towards her. This is set in the girls bathroom and makes it recognisable that it’s a horror film because of the colours that are used, the way the boy’s face is and how she can see his reflection in the mirror. Grey's and blacks are used in the image, which show darkness and mystery in the poster, also revealing it to be of a horror genre. This is associated with villains and victims, in the poster the villain is the boy and the victim is a girl, who is the main character as this is one of the elements of a horror genre. On the poster we see a girl with her back towards us and she is looking in the mirror this tells the audience that she may be the victim, with a boy starring back at her.
The poster uses a long shot of the girl standing in front of her bathroom mirror with low key lighting. The title is in the centre at the bottom of the page and is in medium font but it does not draw the audience’s attention as the picture takes up most of the right hand side of the page. Also, it has “the” written in the centre of the letter “O” written in a smaller font which attracts the readers attention first.There are different ages being represented in the poster; young children and teenagers. This is because there is a little boy and a teenage girl in the poster. The genders that are being represented are both male and female. By looking at this poster we can tell that this is going to be a horror/supernatural film. The ethnicity that is being represented in this poster is young attractive looking girl who has a dark complexion and a reflection of ghostly figure which is a boy who looks pale with dark circles under his eyes, revealing him to be the ghostly figure in the film.The target audience for this poster is both male and female aged 15+,although there is a little boy in the poster, we can tell that it's not suitable for young children because of the way he is represented as a character and appearance. In addition, the girl looks like a teenager so it will attract this age group to go and watch this film and is also labelled as a 15. This is emphasised by the use of color as well as it suggests it is for an older audience.
THE RING
The Ring follows the generic conventions of a horror film movie poster simply by following the typical generic conventions of a horror movie poster, using the dark back ground and white writing in an old font. the image of the girl takes up 80% of the poster, the girls hair is covering her face leaving the actress disguised thus creating suspense and mystery. The main font of the title looks as though a child has written it linking it to the image of the young girl in the chair also referring that the main character is a Young child. The main selling point of the film is that it is a sequel this means that the film will already have fans and therefore means it will have an audience as it turns into a franchise however a problem with sequels is it limits viewers as they my of needed to see the first film first. The text "fear comes full circle" also links with the title of the film the ring, it is a play on words as a ring is a circular shape. The poster limits what it reveals to the audience thus not giving away too much of the narrative creating mystery and suspense, creating mystery and suspense before the film is out makes the audience start feeling these emotions thus drawing them in to see the film. The main reason of a teaser poster film trailer, is draw in audiences this poster is very effective as it does just that it gives enough away to capture the audience but leaves enough out for them to go and see it.
No comments:
Post a Comment